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Posts Tagged ‘YouTube’

HootSuite Launches App Directory

Posted on November 22, 2011 by Keegan Morrison

HootSuite, the social media dashboard of choice for many social media marketers, companies and individuals, has recently announced the launch of their new app directory that gives users a ton of new features. The new app directory, currently consisting of Youtube, Flickr, Tumblr and Get Satisfaction, allows users to share, upload, view, search and comment on both Youtube videos and Flickr images, post to and view tumblelogs and share, view and filter topics on Get Satisfaction, all right from their dashboard.

Currently, the app directory consists of four apps, but as Ryan Holmes, CEO of HootSuite, said, “We look forward to seeing the unique extensions, mash-ups and integrations savvy developers create for the HootSuite App Directory[...]Our rapidly growing customer base is eager for more tools to spark their social media powered campaigns and build their brand online to drive leads and awareness. If you have an idea, I encourage you to apply for access.” Holmes also stated that “there are many more apps and HootSuite updates on the horizon” so it won’t be long before we see more great tools coming from this.
(more…)

Tags: Flickr, Get Satisfaction, Hootsuite, Hootsuite App Directory, Social Media, Tumblr, YouTube
Posted in Hootsuite, October 17 Media, Social Media, Video | 1 Comment »

Getting Social with Dodi Thorhaug!

Posted on January 31, 2011 by Tamara Brooks

If you are following @Oct17 on Twitter, you may have already heard: a few of our lucky clients will get to try UserTesting! (We introduced UserTesting to you a couple weeks back right here on our blog, in case you forgot) So as you can see, there are perks that come with being an October 17 client!

The professional services provided by the October 17 Media team prove, without a doubt, they are on top of their game. I would strongly recommend them to anyone expanding their business to include social networking.
- Dodi Thorhaug

One of our clients, Dodi Thorhaug, is a North Shore real estate agent and we began working with Dodi on her social media channels near the end of 2010. As much as we would love to show you the before and after shots, we can’t – because it was in fact her first time with social media! So we started right from scratch with Dodi, and now she is on Facebook, Twitter, YouTube, and tweeting, sharing, liking and all that social media jazz!

We like to take care of our clients and one of the things that we strongly believe in for businesses is maintaining a professional and consistent brand image across social media channels online. On Twitter and YouTube, this can be achieved with the profile image and custom backgrounds.

Profile photos are important on Facebook as well, but Facebook does not allow a custom background. “So how do I customize my Facebook Page,” you ask? Boy do we have an answer for you: building custom tabs! Custom Facebook tabs are just that – custom. They can highlight different things according to your business’ goals.

For Dodi, we created a Welcome tab (good for any business, shows people that you are who you say you are), a Listings tab for prospective buyers, and a Sold Listings tab for prospective sellers. And we must say ourselves, they look quite fancy indeed!

Now that we’ve got you drooling and thinking you could use some customizing to spice up your social media channels, give us a shout and we can help you out!

Tags: Branding, Dodi Thorhaug, Facebook, Landing Pages, Online Marketing, Twitter, YouTube
Posted in Facebook, Marketing Ideas, October 17 Media, Online Marketing, Social Media, Twitter | No Comments »

Social Media and Charity Campaigning: A Match Made in Heaven

Posted on September 2, 2010 by Tamara Brooks

It was estimated that, despite the economic downturn in 2008, Canadians were still able to donate approximately $8.9 billion to charity. Though this was a 5% drop from the previous year, it’s certainly no miniscule amount, not to mention the thousands of hours of volunteer work we worked for non-profits. It seems we are more aware of the importance of giving of our resources and our time, much more that we were a decade ago. The techniques of today certainly differ from those in the 80s and early 90s, when only those large organizations who can afford TV, print and radio advertising (plus a celebrity endorser or two) could get the word out.

The Internet has become the great equalizer, where everyone with a cause can spread their message, and now so more than ever with Facebook, Twitter, YouTube etc. Social media and non-profits seem to the perfect match – both relying on people’s participation and beginning from the grassroots. In the past 5 years or so, many organizations, big and small, have used social media for their own causes. It is inexpensive and cost-effective, allowing them to directly contact with their target audience. But whether you’re a seasoned campaigner, or just getting your feet wet, it’s not as simple as just building a website and expecting the dollars to start rolling in. There are a few key tips you should keep in mind, if you want to start your own cause marketing campaign, which will keep you on track to get that hole-in-one. (more…)

Tags: Awareness, Call to Action, Campaign Strategy, Cause Marketing, Charity, Facebook, Fundraise, Twitter, YouTube
Posted in Community, Facebook, Good Will, Marketing Ideas, Social Media, Twitter | No Comments »

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