It’s tough for companies to stand out in the search results because everything is so aligned. So, as the Internet becomes increasingly competitive, how does a company differentiate itself from the competition? How can you intercept your audience and capture their attention?
Luckily, since 2007, blended search has been a common feature of the search engines. What this means is that rather than the normal search listings appearing when someone completes a search, you now have a variety of options to click on, from news results, blog posts, image results and of course, video search. (more…)
