Everyone including your grandma is browsing the web on their mobile phones. We’ve said it before (back in September 2008, Is your website mobile phone accessible?) and we’re saying it again! It’s time to update your website so that you know it’s accessible by mobile phones.
You need to design a mobile-friendly site that will:
- Quickly show people your contact and address information
- Allow them to easily purchase from your e-store
- Encourage them to follow or view your twitter or FB groups
- And, much, much more.
Also, if you invest in AdWords pay-per-click advertising, are you buying ads that show up on mobile phones? You should be. Especially if you’re US based and can utilize the new ‘click-to-call’ feature.
We think you should consider how you can incorporate mobile advertising into your marketing strategy. If you’re a retail store or service, people need to find you quickly for directions or to let you know they’re running late. They may want to quickly email you a question or see if you carry a certain product. Mobile web strategy is getting even more important as mobile applications for the iPhone and Blackberry’s are being developed specifically with location-based coupon alerts and online rating systems. We know about a really cool ‘mobile clip coupon’ application for iPhone that you an get your Vancouver business listed on now (blog post to come about it too), so give us a shout and we can get your business accessible on a mobile phone.
Specifically, we can help your business:
* Understand mobile trends and what they mean for your business
* Drive consumer action online and in the store
* Optimize your strategy for the mobile platform
Tags: AdWords, AdWords Campaign Strategy, AdWords Management, AdWords Strategy, Mobile Marketing, Online Marketing, Self Promotion
