As promised, we said we would keep you up to date on the Facebook Pages and Places Merger!
In early December, we shared with you the news of the merging of Facebook Business Pages and Places. Some businesses had begun merging their Facebook Page with their Place, only to discover that the merge could not be undone! Some early adopters of this merging option were frustrated as some functionality was lost (including the ability to set a custom landing page) and to express their dissatisfaction with Facebook, they did what Facebook techies do best: create a Facebook Page! And Facebook might have heard because you can now UNMERGE!
For those admins who previously merged their Business Page and Place, you should be able to see the “Unmerge all merged Places” feature on your Page. Your Pages will be restored to what it looked like prior to the merge.
Waves of thanks have emerged on the wall of the Unmerge Places & My Business Page Facebook Page (and many happy dances I’m sure) after the option to unmerge started to roll out just before Christmas. It seems numerous pages have already unmerged, including The Ellen DeGeneres Show (you can see a screen shot of the merged version on our post about the merger).
But like gifts from Santa, we don’t always get what we wish for! A few admins are reporting some bugs during the unmerging process:
- Some have yet to see this unmerge feature.
- Some say they’ve lost content on their Page.
- Some say their Business Page or Places Page have disappeared entirely after they unmerged.
For businesses who were considering the merge, you can now experiment with it and undo it later if you decide it is not right for your Page. But be cautious of certain bugs admins are reporting when trying out the merge. If you aren’t in a hurry like The White Rabbit, it might be a good idea to wait awhile until some bugs are worked out.
Still wondering why a merge might be useful for your business? Read more here or give October 17 Media a buzz via phone or email!
Image courtesy of All Facebook







