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Archive for the ‘Good Will’ Category

May’s Online Marketing Workshop Dates!

Posted on by Tamara Brooks

It’s back:
Our twice a month workshop series, “3 free things to do to improve your online marketing” has been a tremendous success, with the past 4 sessions all fully booked! So we’re continuing to offer this 1 hour introductory workshop in May, once again limited to only 10 attendees per session! Handouts will be provided and topics will include overviews of Google Analytics, Google Local Business Center, Twitter and Facebook Pages. We’ll talk about why they’re important, provide instructions on how to set them up, and how to use them effectively.

But we’re adding a little spin for May! For May 10th and 31st, we will be requesting a $10 donation from all session attendees, with 100% of that money going to the Canary Derby in support of early cancer detection research.

Note that we’ve changed the second workshop of the month from May 24th to May 31st as the 24th is a holiday.(more…)

It’s The Most Wonderful Time…To Send Out E-Cards

Posted on by Tamara Brooks


It’s been a tough couple of months for everyone, and perhaps you’ve already started to relax, thinking that the year is almost over. But then, you might have woken up (screaming?!) in the middle of the night and realized that the holidays are just around the corner, and you have yet to put together a Christmas card list.

So you scramble and try to find cards, postage and rummage through your files looking for addresses. Hold on a minute, you’re in the 21st century! These days, we have things like computers and the Internet to help make our lives easier – why not make things as easy as possible and send out E-cards this year?

Of course, some traditionalists may turn their noses up at electronic cards. Sure, there’s nothing like holding an actual paper card in your hands, but there are many reasons to consider e-cards this year.

First, it’s no secret that it has been a tough year for many sectors; people are cutting back everywhere. Holiday cards, and all the costs that go with them, are just one of those things you may want to do without this December, without worrying if you’ll end up on Santa’s ‘Naughty List’.

In fact, with everyone thinking about how to save a few extra dollars, your clients may appreciate the fact that you’re not spending cash on customized, gold foil embossed greeting cards, which they’ll probably toss out right after Boxing Day anyways. You’ll also save on time. Instead of using your employees’ time writing, stuffing and stamping, they do some actual work around the office!

Next, with all the concern about global warming these days, think of the smaller carbon footprint you’ll leave if you use electronic cards. Over 42% of trees cut down around the world goes towards making paper – yup, that’s a LOT of trees. Then, once you put a stamp on your envelopes, the post office has to pick up the cards and drive or fly your card to their intended destinations, using up a lot of fuel in the process. E-cards will not only save you money, but will help save the environment as well.

Today’s e-cards, however, are not like their Web 1.0 cousins. Perhaps the last time you’ve received an e-card was Valentine’s 1999, in which case you may have been directed to a website where animated GIF hearts floated in all their 16-bit glory, while a MIDI rendition of a cheesy love song played in the background.

Now, you can get all the bells and whistles – Full color, CD-quality songs, HD Video and you can even personalize and customize to your heart’s content. Some sites will even let you pre-set the exact date and time to send your cards and have a way of tracking whether a recipient has opened the card or not.

So why not try it out today? Not sure where to begin? Give us a ring and we can set you up with a holiday E-card option that’s right for you!

Three Cups of Tea and Oprah Love!

Posted on by Tamara Brooks

Internet Marketing Health CheckHey There October 17 Media Fans!

We’re using our blog for a little goodwill today! And if you could use the “share this” widget at the bottom of the post to keep the goodwill going it would be appreciated. The October 17 Media team will be Twittering, Facebooking and LinkedIn’ing this blog post to get the word out!

An October 17 Media client received an email challenge yesterday which has gotten them (and consequently us!) very excited, but they need your help.

The Challenge
They were challenged to take $100 and, between now and midnight on Sunday, September 6, see what can be done with the $100 to make the biggest difference in the lives of others.
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Vancouver’s 2008 Run for the Cure Race.

Posted on by Tamara Brooks

Vancouver 2008 CIBC Run for the Cure
For the second year in a row the leading forces at October 17 Media and Syntric Design are teaming up to find a cure for breast cancer. Our two fearless leaders, Tamara Brooks and Brenda Cadman have entered themselves in this years 2008 Vancouver Run For The Cure race.

With a combined fundraising goal of $1500 these women have high hopes of creating a future without breast cancer.

Last year they were both affected by the race and resolved to do even more the following year. Tamara reported how “The race was emotionally moving last year, I felt this incredible sadness writing my grandmother’s name on my piney”. Both women have been touched by breast cancer. Brenda’s friend’s mother sadly passed away and Tamara’s grandmother died from the disease.

Brenda added “It’s a disease that seems to affect everyone in some way… we all know someone who’s lost a loved one.”

Need some good karma? Care about the cause?
Sponsor: Brenda
Sponsor: Tamara

Grape Juice: The Second Annual Wine Auction Benefiting Big Sisters.

Posted on by Tamara Brooks

Grape Juice Wine Auction
DATE: Thursday May 8th, 2008
LOCATION: Opus Bar
ADDRESS: 350 Davie Street, Yaletown
TIME: 5:00 to 8:00pm

Calling all Oenophiles!

Your devotion to wine can be matched only by your love of contributing to the local community. Join an esteemed group of Oenophiles at the Second Annual Wine Auction Benefiting Big Sisters.
(more…)

October 17 Media specializes in website development, paid search advertising, social media and viral marketing, search engine optimization (SEO) and email marketing.